The Bountiful Company is an American

dietary supplements A dietary supplement is a manufactured product intended to supplement one's diet by taking a pill (pharmacy), pill, capsule (pharmacy), capsule, tablet (pharmacy), tablet, powder, or liquid. A supplement can provide nutrients either extr ...

company. It is owned by

Kohlberg Kravis Roberts KKR & Co. Inc., also known as Kohlberg Kravis Roberts & Co., is an American global investment company that manages multiple alternative asset classes, including private equity, energy, infrastructure, real estate, credit, and, through its strate ...

, which has agreed to sell most of the company's brands to

Nestlé Nestlé S.A. (; ; ) is a Switzerland, Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Vaud, Switzerland. It is the largest publicly held food company in the world, measured by revenue and other me ...

during 2021. It was original known as Nature's Bounty, Inc. but changed its name to NBTY, Inc. in 1995. It then changed its name back to Nature's Bounty Co. in 2016. It changed to its current name, the Bountiful Company, in January 2021.

History

The company was founded in 1971 by Arthur Rudolph, as a

mail order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing a telephone call * Placing a ...

company named Nature's Bounty. The company was publicly traded until 2010, when

the Carlyle Group The Carlyle Group is a multinational private equity, alternative asset management and financial services corporation based in the United States with $376 billion of assets under management. It specializes in private equity, real assets, and pri ...

acquired it in for $3.8 billion. As of 2015, the company reported total sales of $3 billion, with $1.9 billion Consumer Products Group, $891 million Holland & Barrett International and $247 million Direct-to-Consumer. It considered selling the company amid growing interests from China, or an IPO early 2017. In 2017, the Carlyle Group sold a majority stake in the company to

. In 2021, the company was acquired by

for $5.75 billion.

Brands

The Bountiful Company owns a wide variety of brands including: * American Health *

Balance Bar Balance Bar, sometimes styled as balance bar, is the brand name of a nutritional energy bar based on the 40-30-30 dietary principle, that is, a diet containing 40% carbohydrate, 30% protein and 30% dietary fat. The 40-30-30 nutritional philosophy w ...

* Best Bar Ever, Inc. * Body Fortress * DeTuinen * Dr.Organic (Organic Doctor in the U.S.) * Ester-C * Good 'n Natural * Home Health *

MET-Rx MET-Rx is an American brand of nutritional supplements originally produced by Met-Rx, Inc., a California company started by Scott Connelly, and sold several times since. The brand is best known for pioneering a new category of bodybuilding supple ...

* Natural Wealth * Nature's Bounty * Osteo Bi-Flex * Physiologics * Pure Protein * Puritan's Pride *

Rexall Rexall was a chain of American drugstores, and the name of their store-branded products. The stores, having roots in the federation of United Drug Stores starting in 1903, licensed the Rexall brand name to as many as 12,000 drug stores across th ...

* SiSU * Solgar * Sundown Naturals

The 2011 Consumer Reports investigation controversy

A 2011 Consumer Reports investigation found that in fish-oil supplements, "total PCBs in amounts that could require warning labels under California’s Proposition 65, a consumer right-to-know law, in one sample of the CVS, GNC, and Sundown products, and in two samples of Nature’s Bounty".

References

External links

*
NBTY buys SOLGAR

{{DEFAULTSORT:Bountiful Company Food retailers of the United States Nutritional supplement companies of the United States Health food stores Retail companies established in 1971 Companies based in Suffolk County, New York The Carlyle Group Kohlberg Kravis Roberts companies American companies established in 1971 1971 establishments in New York (state) 2010 mergers and acquisitions 2021 mergers and acquisitions American subsidiaries of foreign companies Nestlé

History

Brands

The 2011 Consumer Reports investigation controversy

See also

References

External links